By capturing CO2 from the atmosphere, forests lock away carbon in trees and soil biomass, providing a robust natural tool for mitigating the effects of climate change. Forests are also essential habitat, supporting threatened terrestrial biodiversity as well as Indigenous cultures and other communities that depend on forest products for their livelihoods.
Kimberly-Clark remains committed to addressing the challenges posed by forest degradation and loss. By taking action to embrace and promote sustainable forest management, we’re helping protect our most important resources and putting them to work for people, communities, and planet. More than a decade ago, we launched an industry-leading fiber procurement policy that sought to minimize our impact on the world's forests. Since then, we’ve focused our efforts around two complementary strategies:
We’ve made significant progress toward our goal of sourcecuring 90% of fibers for our tissue products from environmentally preferred fibersources. Though reducing our use of natural forest fibers has been more challenging, we continue to seek innovative materials and technological solutions to unlock further reductions.