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Forests & Fiber

Reducing our impact on forests

We protect forests to address climate change, conserve terrestrial biodiversity and ensure a resilient, healthy supply chain.

Sustainability 2022: Forests & Fiber

We are proud that major environmental groups, including Greenpeace, FSC® and the World Wildlife Fund, have recognized Kimberly-Clark as a market leader for responsible fiber sourcing and forest protection, but we know there remains difficult work ahead to drive further improvements.

 Our program focuses on:

  • Extending our leadership through natural forest fiber substitution and EPF in our tissue products.
  • Expanding our responsible sourcing practices to fiber-based packaging.
  • Engaging customers and consumers through brand-led commercial programming, retail execution and partnerships.

 Our 2022 goal is to innovate our tissue products to reduce their natural forest footprint by 50% while increasing our use of environmentally-preferred fibers (EPF) by 2025.

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Energy & Climate
Our programs look to increase our energy efficiency while seeking lower carbon solutions.
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Waste & Recycling
Our Waste and Recycling programs deliver innovation to help keep product and packaging material out of landfills.