Sustainability | Social Impact

2015 Achievement


2022 goal

Improve the
well-being of
25 million people

Through social and community
investments that increase access
to sanitation, help children thrive
and empower women and girls.

See how we’re making a difference



Our brands are drawing attention to the important social issue of sanitation.

Did you know that one in three people around the world don’t have access to safe, clean sanitation facilities?

Besides the health implications, the issue of sanitation is also a social one. Many women and girls are forced to wait until dark, when it may be unsafe, just to have privacy. And many girls stop going to school once they reach puberty due to the lack of adequate facilities.

Through our Toilets Change Lives program, our bath tissue brands – Andrex, Scott and Cottonelle – in partnership with non-profit organizations are connecting with consumers, customers and employees to help improve sanitation conditions for people around the world.

In the U.S., our Cottonelle brand launched a new campaign with Water For People to raise funds and awareness around the lack of basic sanitation for families worldwide.

And we’re partnering with Charities Aid Foundation in India to fund sanitation programs in schools and early child development centers.

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Every child should have a clean, safe toilet – An Andrex® and UNICEF partnership


Closing the
diaper divide

Our Huggies brand helps get diapers to babies and families in need.

In the United States, many families struggle to provide the essentials their babies need, like diapers.

In 2010, our Huggies brand brought the issue to the forefront through the Every Little Bottom study, which revealed that one in three parents were struggling to provide fresh, clean diapers for their babies.

Huggies announced in 2016 it would donate 22 million diapers through the National Diaper Bank Network (NDBN).

“We want every baby to grow up healthy and feel comfortable, safe and secure,” said Giusy Buonfantino, Baby and Child Care President for North America. “Anyone who has had a child knows that diapers contribute to babies’ well-being, but they can also be a big cost. So we knew we had to do something to help.”

Huggies helped found NDBN in response to this need. The nationwide non-profit helps ensure that every child in the U.S. has enough diapers to be clean, dry and healthy.

“The choice between diapers and other necessities such as healthy food and shelter is a difficult decision that no family should be forced to make,” said Joanne Goldblum, Executive Director National Diaper Bank Network. “Kimberly-Clark’s partnership is making it possible for us to help more families provide a basic need to care for their children.”

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Anyone who has had a child knows that diapers contribute to babies’ well-being, but they can also be a big cost. So we knew we had to do something to help.”

Giusy Buonfantino

Baby & Child Care
President for
North America




We’re partnering with Malaria No More and mothers in Kenya to help babies to thrive.

Inspired by our vision to lead the world in essentials for a better life, we’re motivated to help babies thrive in communities around the world.

We know that millions of parents throughout Africa trust our Huggies brand of diapers to keep their babies dry and clean, which also means happy and healthy. But mosquito-borne diseases like malaria threaten their safety.

Since 2014, we’ve been working with Malaria No More, a global organization determined to end deaths from malaria, starting with mothers and babies in Kenya.”

John Loomes

General Manager
for West, East and
Central Africa

Since 2014, we’ve been working with Malaria No More, a global organization determined to end deaths from malaria, starting with mothers and babies in Kenya where more than three-quarters of people are at risk. Together we developed a joint program with the Huggies brand called Mothers Against Malaria.

The program launched a series of public service announcements featuring appearances by Kenyan celebrities who helped spread the message about malaria prevention.

We also reached mothers through in-store promotions where we gave away treated mosquito nets and educational materials about malaria prevention to people shopping for diapers. Working together with local partners and, most importantly, mothers, we’ve been able to help babies thrive.

“With Kimberly-Clark’s support, Mothers Against Malaria has given mothers in Kenya the information and resources they need to protect their families,” said Martin Edlund, Chief Executive Officer of Malaria No More. “They share Malaria No More’s commitment to ending malaria deaths, and together we’re making great strides in Kenya.”

Photo: Malaria No More






Since 2012, our team in Correia Pinto, Brazil, has been volunteering to help shape young minds to reach for their dreams – in a way that also benefits society and the world around them.

Projecto Crescer, which means ‘Project Growth’ in Portuguese, involves Kimberly-Clark employees, community members and students from seven local schools.

A major goal of the program is to provide ways for students to learn sustainable practices through fun and unique activities; and with their increased awareness to positively impact their families and friends.

Over the last year, students have become good stewards of the environment by planting seeds and plants, and many of the schools have implemented recycling programs, started composting and even begun growing their own vegetables. Our environmental team helps the schools track their progress in applying what they’ve learned.

Another important aspect of the program is the ongoing commitment of our employees who volunteer time to guide high school students on future career paths, developing life skills and strengthening core academic abilities.

Anderson Guimarães da Silva, a Kimberly-Clark Production Operator in Correia Pinto, learned there were local schools that did not offer theater.

We are committed to reducing our impact on natural forests, and searching for alternatives to traditional sources of fiber used for manufacturing paper towels and tissues.

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Anderson posing with some of his theater students

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