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June 2008
As K-C approaches the five-year mark under its Global Business Plan, the company continues to hone capabilities in key areas such as marketing and to take ground on targeted growth initiatives.
CEO Tom Falk reflects on the company's key accomplishments since introduction of the Global Business Plan in July 2003.
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Leveraging innovations and the power of the Kimberly-Clark name in the healthcare industry, K-C Health Care is growing its medical device business around the world.
K-C is successfully re-engineering its marketing efforts to focus on innovative, integrated campaigns, a media-neutral communications approach and non-traditional media channels.
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