Kimberly-Clark is improving capabilities and sharpening focus in key areas as we continue to implement the Global Business Plan and our targeted growth initiatives.
CEO Tom Falk discusses strategic changes that are helping Kimberly-Clark deliver sustainable growth.
CMO Tony Palmer and his team are strengthening K-C's marketing organization, strategies and processes to support stepped-up advertising and promotional spending.
Emphasis on the workplace arena and leveraging the safety, scientific and do-it-yourself sales channels are leading KCP's expansion into higher-margin segments.