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advertising development manager - Collaborating daily with marketing and agency teams alike, the managers oversee the end-to-end development of advertising in all its forms for our businesses in North America and Europe. Along the way, they routinely work with top industry talent in locations around the world to achieve the most effective results.
brand media manager - Oversees media plan development, execution and evaluation on behalf of assigned brands. Works with outside media agencies and other vendors to manage and maintain the integrity of the media strategies against established marketing objectives.
communication manager - Managers plan the strategies, direct the creative and oversee the production of everything from promotions delivered at home to product merchandising in stores, and from brands' on-line web sites and communities to on-location shopper events. As part of your role, you'll identify the most appropriate creative resources and direct their efforts in the development of great creative that builds the sales and equity of your assigned brands.
consumer promotion manager - Develops comprehensive annual consumer promotion plans for our consumer brands and individual programs and plan adjustments in response to business situations and opportunities throughout the year. Promotion managers also develop strategic and tactical recommendations, along with associated cost estimates, to address consumer promotion objectives. It requires a sound understanding of current and emerging consumer promotion vehicles and includes an analytical appreciation for the effectiveness and application of consumer incentives and offers such as coupons, rebates, premiums, loyalty programs, electronic offers, online incentives, sweepstakes, games and product samples.
consumer relationship manager - Develops and manages communication touch points that empower consumers to initiate ongoing, two-way interactions with our brands resulting in increased brand affinity. Works with outside agencies and other vendors to manage and maintain the integrity of the relationship marketing strategies against established marketing objectives.
customer promotion marketing manager - Develops comprehensive annual customer promotion plans which support key initiatives and strategies for our consumer brands. CPMM's also develop strategies and tactics which alien with the customers key initiatives and strategies. Programs are executed via a customer marketing agency and an in market retail support team. Customer Marketing events and programs are evaluated post execution to measure results and apply learning for future projects. CPMM's also are responsible for managing a Customer Marketing Budget to support events in each market. Customer Marketing requires a sound understanding of current and emerging customer promotion vehicles and includes an analytical appreciation for the effectiveness and application of consumer incentives and offers such as coupons, rebates, premiums, loyalty programs, electronic offers, online incentives, sweepstakes, games and product samples.
packaging graphic managers - Working closely with the business and product development teams, they translate brand strategies into highly engaging and effective packaging graphics. In the process, they develop and maintain the visual identity of K-C's brands while leading and collaborating with top international design resources. A vital part of this team also includes graphic designers. In addition to their own design skills, they're trained and develop the expertise needed to translate visual consumer trends into innovative brand solutions.
Photo imaging - Offers a wide range of technical services and creative conventional and digital photographic solutions to a broad corporate clientele. Services include video training, developing high-end micro, macro and high-speed analytical medium and creative medium for corporate, marketing and sales meetings, shows and exhibits.
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